Programme
  • Thursday, October 11, 2018
  • 13:30 - 14:30
  • Memo
  • Management & Wellness Arena - Pav. B1
  • Simone Micheli Architect

Contemporaneity is synonymous with a frenzied pace that interrupts our natural emotional flows and wears away our innate powers of sensory reception.
Often in our lives we create an unbridgeable gap between our will to be and our need to appear, a suspended dimension that lies between ourselves and the other.
Like a director, the architect skilfully tunes the different sounds and builds narrative textures to evoke dreams, sensations and reawaken emotions.
Conceiving a wellness centre as a true work of art therefore to the creation of highly distinctive, iconic and characteristic places that focus on the tight network of relationships that underlie the current market, creating an indispensable attraction and source of revenue for the owner. Sustainability – both environmental and economic – acts as a guide in the design process.
The spa of the future must be able to offer guests a unique and relaxing environment, imbued with authentic emotional suggestions to offer greater value to the company.