• Wednesday, October 10, 2018
  • 12:00 - 13:00
  • Memo
  • Food & Beverage Arena - Pav. A2
  • Giacomo Pini Restaurants and Tourism Expert

Catering has always been a concern for tourism operators: should they invest in it or pass on the management to third parties? And if we ask a different question: how can we come up with an innovative format to make the food experience wholly unique for our guests? A 360° view with strategic, operational and economic guidelines.


  • Being recognisable on the market
  • An intelligent start: feasibility analyses and business plans
  • Thinking strategically about your customers, market and competitors
  • Four factors on which to build the format’s identity
  • Indicators to understand if we are on the right rack
  • Practical case analysis

Targets: Hotel owners and managers, hotel chains, tourism villages, accommodation consortia.