Special initiatives

12 concepts to promote the room of the future
12 designers
12 hospitality ideas

The event

The best of Made in Italy, the most innovative architects, the brands that leverage Italian ingenuity and creativity worldwide: the new ROOMS SIA Hotel Design Lab project is a space created in partnership with Teamwork to offer a world premiere of the new concepts in hospitality.

Twelve life-size mock-ups of hotel rooms will be set up in the space dedicated to ROOMS SIA Hotel Design Lab in pavilion D3.

In the ROOMS space, covering an area of more than 1,300 sqm, designers and architects present their ideas of hospitality, creating 12 life-size rooms and involving companies that represent Italian excellence in furniture and supplies.

The architects and designers involved are:

Alessandro Corrò by LAGO
Nisi Magnoni
Lucio Micheletti
Rizoma Architetture

Spagnulo & Partners
Studio Bizzarro & Partners e Galimberti Studio
Studio CaberlonCaroppi
Studio Elena Bozzini
Studio Fabio Novembre

Studio Lucchese Design
Gian Paolo Venier