AN ITALIAN LIFESTYLE: BOOSTING COMPANIES AND INTERNATIONAL BUSINESS
An Italian format that speaks the global language. An innovative marketplace dedicated exclusively to industry professionals. More than 3,000 companies from 130 countries, more than 1,000 hosted buyers from all over the world, 70,000 professionals, the best offering and creativity for Italian markets. A complete event that promotes the whole value chain, capitalising on Italian supply-side excellence, the dynamism of Italian demand worldwide, the potential of markets and international destinations to foster business opportunities with Italy’s most innovative companies.
The tourist industry is looking towards the future with optimism, albeit with a little reserve. The first edition of Industry Vision Travel & Hospitality, by Italian Exhibition Group, shows this in its observatory that has measured Italian tourism companies'sentiment and their confidence rating for the next three years.
The observatory is about:
• Consumer Trends: a chapter on new consumer profiles and trends that are transforming the needs of the market and the processes for researching and buying products and services.
• Trust Index: Italian companies' sentiment ratings about how the sector is doing, its future and the main ongoing changes in product and clientele.
• Evolution in distribution processes: the level of perception in the sector in regard to change in terms of new products, services, communication and sales channels.