Events
  • Thursday, October 12, 2017
  • 11:00 - 12:00
  • Memo
  • TTG Travel Agent's Arena - Pav. A5
  • Stefano Pasqui Psychologist
  • Saturday, October 14, 2017
  • 10:30 - 11:30
  • Memo
  • TTG Travel Agent's Arena - Pav. A5
  • Stefano Pasqui Psychologist

What is behind the choices made by today’s globalised tourists? And what are they most disappointed in? What happens at a psychological level when they are considering their holiday options?
In this seminar, the psychologist tackles the topic of holiday choice and the factors that influence it: modernity, globalisation and market changes.
How did tourists choose and what were they looking for in a trip ten years ago, and how do they choose and what are they looking for today? Having looked at the key factors relating to product and location choice, the seminar will explore causes of disappointment and frustration among holidaymakers, and seeks to understand what to do to avoid those “unpleasant feelings” that then give rise to negative judgements for those who sold the service or welcomed the guest.